Sephora VIB – A Noteworthy Loyalty Program

In the world of retail, there’s nothing more coveted than customer loyalty. It is for this reason that I have to carry a second wallet just to house my collection of loyalty and reward cards, some of which, never seem to see the light of day. But for as many not-so-great loyalty programs, there are a few that are definitely noteworthy, including the VIB Program from Sephora.


The Very Important Beauty Insider Program gives members one point for each dollar they spend. Members accumulate points and cash them in for selected gits that are “priced” at 100 and 500 point levels.

In addtion, VIB members receive exclusive event invitations to receive discounts of up to 20% off their entire purchase, and recieve a free gift on their birthday. I just picked up my gift the other day:

sephora birthday

From lip balm to eyelash extensions, Sephora is the ultimate beauty destination, the the VIB program is a well thought out program that keeps customers coming back. If you buy prestige beauty products, I would highly recommend that you check out the Very Important Beauty Insider Program.

Five Ways to Avoid Holiday Mall Madness found this video with great tips on mall shopping during the holidays:

They’re Back – One-Day Sales at The Bay

From CNW – November 8, 2012 1:49 PM:

Black Friday Arrives Early at The Bay! Amazing One Day Sales Start November 14
TORONTO, Nov. 8, 2012 /CNW/ – 2012 has proven to be another banner year for iconic Canadian retailer, The Bay, and the company is set to celebrate by launching its sensational saving One Day Sales on Wednesday, November 14. The 2011 One Day sales were a huge success and The Bay has responded by launching the deals one week earlier, and making this year’s offers bigger and better, and with more product available.

“The Bay has stepped up in a big way in 2012 to meet the ever-changing needs of our consumers,” says Marc Metrick, Chief Marketing Officer, Hudson’s Bay Company. “New store concepts, new retail offerings, new store designs and new food destinations have all been introduced by The Bay in order to provide Canadians with the ultimate shopping experience. And now, we’re pleased to offer our most amazing One Day sales yet!”

The Bay Gets Bigger and Better than Black Friday!
First introduced in 2010, The Bay’s One Day Sales have seen Canadians coast-to-coast rushing out to stores and logging on at to get in on the flash sales which feature amazing savings on everything from men’s and women’s apparel, cosmetics, small kitchen appliances, and jewellery – all perfect for gift-giving.

Here’s what’s new for 2012:

Bigger deals, more product
For Black Friday and Cyber Monday, we will have special super saving deals
Like us on Facebook at and you’ll get the scoop on every sale the night before so you can plan your shopping ahead
Extended shopping hours: some stores will open as early as 7:00 a.m. Please check your local Bay store for exact details
For the first time ever, The Bay has developed a partnership with popular song identification app Shazam. In a market first, Bonnie Brooks’ famous One Day Sale radio campaign will have the ability to link directly to for purchase simply by using the app on your smartphone or tablet
“2012 has been an extremely exciting year at The Bay,” concludes Mr. Metrick. “From celebrating with our Canadian athletes as official apparel supplier to the Canadian Olympic Team, to opening the largest international TOPSHOP TOPMAN location in Vancouver, we continue to cement our status as part of the fabric of Canada. These One Day Sales are another way we are giving Canadians access to the best shopping experience possible whether it is in-store, online at or on Facebook at”

About Hudson’s Bay Company
Hudson’s Bay Company (HBC), founded in 1670, is North America’s longest continually operated company and is a leading retailer offering a wide selection of branded merchandise in Canada and the United States through its three banners. In the United States HBC operates Lord & Taylor, a fashion department store with 48 full-line store locations throughout the northeastern United States and in two major cities in the Midwest. In Canada, HBC operates Hudson’s Bay, Canada’s largest national branded department store with 90 locations. HBC also operates Home Outfitters, a kitchen, bed and bath superstore with 69 locations. With approximately 29,000 associates in Canada and the U.S., Hudson’s Bay Company banners provide stylish, quality merchandise at great value and with a dedicated focus on exceeding customers’ expectations.

SOURCE: Hudson’s Bay Company<a href=";

Walmart brings the store “virtually” to busy downtown Parents

Attention all tech savvy parents!  Walmart Canada has partnered with Mattel to open a virtual store in Toronto’s downtown PATH.  Now time-crunched parents can use their Smartphones to scan QR codes on virtual toys, and place their orders right from their phones.  Walmart is offering free shipping, so it really doesn’t get much easier!   Here’s the full article from TechVibes:

Gilda’s Club Fundraiser – Tonight from 6-8pm

I happened to catch Canada Am this morning, and I thought it would be worth sharing a video featuring Jeanne Beker promoting the 5th annual Gilda’s Club fundraiser happening tonight in Toronto from 6-8pm.  This is your chance to own top designer fashions at 70 to 80 per cent off the retail price, generously donated by noteable Canadian Celebrities including Tanya Kim and Marilyn Denis just to name a few.

“For me it’s so heartwarming because I’ve had great joy out of some of these clothes and some of these accessories but then to see people come and say, ‘Wow you wore that dress when you interviewed Karl Lagerfeld? I’m going to wear it now!’ They leave the sale with such a sense of pride,” says Beker.

“For me it’s such a great joy to see these clothes being given new life in that way.”

Here’s the complete article:

Something every Savvy Shopper should know…

Happy Monday!  I thought I would start my blog this week with a tip that some of you might already know, but I think it’s always worth sharing!

Wal-Mart will price match any advertised price from another retailer right at the cash.  You can save a lot of time and money with this option to one-stop shop.  Yesterday I saved $17.61 on 7 items!  The cashier even knew most of the – prices before I showed her the flyers.  They will even price match on produce and meat!

Just think, if I saved this amount each week, at the end of the year, I will have saved $915.72, not including the money saved on gas not shopping at 4 stores.




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